Our Speakers

Mai Momani

Invest bank

Head of Client Experience

How to get stakeholders excited about the CX program?

An organization's leadership often fails to understand the importance of a CX program or how it can produce tangible business results. And without buy-in from the executive leadership, it is unlikely that a CX program will be effective.

  • Effectively prove the ROI on your CX program.
  • Common mistakes to avoid while articulating a CX vision.
  • Key inclusions in a CX business case.
  • Connect the CX program to leadership's priorities.
Mai Momani Photo Invest bank Logo

Tamer El Sabrouti


Customer Service Director

The human touch at the centre of customer experience excellence.

  • The human touch creates emotional connections: Customers want to feel valued and heard, and the human touch allows businesses to create emotional connections with their customers. This can lead to increased loyalty and repeat business.
  • Personalized experiences lead to happier customers: By incorporating the human touch into customer interactions, businesses can create personalized experiences that cater to individual needs and preferences. This can lead to happier customers who feel seen and understood.
  • Empathy is key to effective customer service: Empathy is the ability to understand and share the feelings of others. When businesses incorporate empathy into their customer service interactions, they can better understand customer needs and provide effective solutions.
  • Technology cannot replace human connection: While technology has improved customer service in many ways, it cannot replace the human connection that customers crave. By prioritizing the human touch, businesses can stand out in a world increasingly dominated by technology.
  • The human touch drives business success: By prioritizing the human touch, businesses can create a competitive advantage that drives success. Customers who feel valued and understood are more likely to become brand advocates, share their positive experiences with others, and ultimately drive business growth.
Tamer El Sabrouti Photo OSN Logo

Ahmad Altarawneh

Dubai Police HQ

Senior Strategic Transformation Consultant

Achieving Successes Transformation, From CX, DX, EX, To TX

  • TX defined
  • The role of Disruptive Technologies
  • The role of data
  • Voice of society-integral input for real time TX transformation
Ahmad Altarawneh Photo Dubai Police HQ Logo

Eoin Daly

Commercial Bank of Dubai

Head of Sustainability & Customer Engagement

The Intersection Between Sustainability & Customer Engagement

  • The intersection between sustainability & customer engagement
  • Empathy is now the point of difference
  • Primary point of empathy with customers is on the future of the planet
Eoin Daly Photo Commercial Bank of Dubai Logo

Rowaida Khedr


Associate Director for Corporate & Supporting function– Customer Experience & Market Insights

A Framework for CX Transformation

  • Voice of customers from different touchpoints & tracking customer pain points.
  • Integrating & aligning VOE with the Customer Journey.
  • Design thinking is the customer-centric way to innovate.
  • Optimize your customer journey & reduce churn with CX.
Rowaida Khedr Photo Fabmisr Logo

Eman Talaat

Department of Government Enablement

Head of Experience Design

'Transforming User Experiences: The Power of AI Integration in UX' is a must-read for anyone passionate about technology, design, and creating exceptional digital experiences.

  • How AI enables personalized UX at scale
  • The rise of intelligent chatbots and virtual assistants
  • Predictive UX and its impact on user engagement
  • The magic of Natural Language Processing (NLP) in UX transformation.
Eman Talaat Photo Department of Government Enablement Logo

Siddhaarth Iyer

GIG Gulf

Head of Digital & Customer Experience

Leveraging Digital Innovation & Automation Technologies

  • Harnessing the Power of AI & Automation
  • How will Metaverse transform CX?
  • Unleashing the power of customer, cloud, and data
  • Using predictive analytics, machine learning, and big data for designing a winning CX strategy
  • AI and Robotics: Opportunity for organizations to grapple with challenges and improving CX
Siddhaarth Iyer Photo GIG Gulf Logo

Mohamed Fawzy Nasif


Head of Customer Experience, Middle East & Africa

Efficiency Driven Customer Support Models

  • In such economic circumstances, there's a higher bet on efficient support models that can be sustainable and enable the business growth.
  • What is an efficient support model?
  • Understanding the customer to determine investment vs. divestment areas.
  • With automation being a general priority, what are the fundamentals to ensure a high bar of experience.
Mohamed Fawzy Nasif Photo UBER Logo
To excel in CX, businesses must prioritize customer needs and wants and strive to deliver personalized, timely, and meaningful interactions across all channels. It includes offering seamless, intuitive, and efficient experiences across physical and digital touchpoints, ensuring a consistent brand message, and demonstrating empathy and understanding toward customer needs and concerns. We are bringing together leading experts, thought leaders, and industry professionals, for an unforgettable experience as we dive into the world of CX in the Middle East and North Africa region. With engaging sessions, interactive workshops, and networking opportunities, this event is a must-attend for anyone passionate about delivering exceptional customer experiences, driving business growth and looking to transform their customer service approach to elevate their business to the next level.